The New Trust Mandate: Closing Your Trust Gap in a Post-DMCCA World

środa, 12 listopada 2025

Trust has become one of the most powerful drivers of business performance and purchasing decisions in the UK. Yet, a significant trust gap persists between consumer expectations and brand delivery, directly impacting conversion, loyalty and revenue. Failing to close this gap means losing business to competitors who prioritise authenticity.

This makes the new UK regulatory environment, spearheaded by the DMCCA and the CMA, more than a compliance exercise. It is an enforcement of the gold standard for verified customer feedback that only premium solutions can guarantee.

In this webinar, Anoop Joshi, Chief Trust Officer at Trustpilot, drew on the new regulation and insights from our Annual Trust Report and other sources to show you why your verified review platform is not a cost, but an indispensable growth engine.

We also covered:

Why the trust gap is growing: How you can measure the tangible impact of consumer scepticism on your revenue.
The UK's new fake review law: What the new law covers
Our commitment to trust: How Trustpilot invests in innovation and fraud detection to actively safeguard your reputation.